TechRFI
Publication-style website built for content depth, industry credibility, and clean information hierarchy for construction technology professionals.
A brand and design exploration — not a full build, and not client work.
Inside the Build
Key sections of the live site, shown at readable size.
Project Overview
Summary
A construction technology publication designed to serve industry professionals with credible, organized editorial content.
Business Type
Industry Media / Editorial Publication
Target Audience
Construction professionals, contractors, project managers, and technology buyers
Main Goal
Establish content authority and earn repeat readership from a technically literate audience
Project Goals
Editorial Credibility
Look and feel that matches the authority expected of serious industry trade publications.
Content Hierarchy
Clean information architecture that surfaces the most relevant articles without noise.
Industry Authority
Tone and design that signals respect for the reader's expertise and time.
Reader Retention
Layout designed to encourage deeper reading, discovery, and return visits over time.
Strategic Direction
TechRFI is designed for people who read trade publications because they need to, not because they were served an ad. The editorial layout, precise typography, and clean navigation communicate that this is a publication worth bookmarking — not skimming.